................Essentials for Starting your Business



According to Forbes, 8 out of 10 small businesses fail the first year. Having a good brand, great skills, or special knowledge about your industry is not enough. In order to succeed, you need to learn business skills.  In these one hour content-packed educational Master Class series, you will come with your ideas and leave with concrete steps to get started


Do NOT miss this workshop designed to give you access to an unprecedented amount of knowledge and insights shared by an industry insider, top entrepreneur, investor, and mentor! (based on lectures given by Dr Kuperways at NYU for 25 years)

With careful planning, starting and running your own business successfully is entirely
possible - even in challenging times. Many companies lack capital at the outset, yet find success by following smart business management strategies . These Master Classes focus on what is required to start your own business, and how you can make a little money go a long way by planning carefully and using proven strategies for achieving success. Covering every step required to set up and organize a business.

Some of the topics covered in the series are:

  • Starting from scratch
  • Steps required to set up and organize a business
  • Principles to Start a Business… and Succeed
  • Securing Startup Financing
  • Legal Issues
  • Setting up your Business
  • Sales
  • Marketing
  • Time Management
  • Creating a Business Image
  • Setting Fees and Rates
  • Keeping Books
  • Startup Business Plan
  • Customer Loyalty and Retention
  • Networking
  • Social Media Marketing
  • Web Presence
  • Mistakes to Avoid. 
  • Resources

This Master Class is designed to give you access to an unprecedented amount of knowledge and insights shared by Roger Kuperways, Ph.D., an industry insider, life-long entrepreneur, investor, mentor, business coach and professor of entrepreneurship -- He built a multi-million dollar empire from scratch and has many years of experience in a variety of businesses and industries. He also lectures at trade shows and corporate events on Business issues. The Master Class is based on lectures given by Dr. Kuperways at NYU for more than 25 years.

Comments from previous lectures & workshops:

It was a great class; I look forward in having Roger as a mentor - Taurean Dennis. 

I very much enjoyed the Master Class. I think you gave a very simple and clear overview of what one needs to do. You never know what unexpected tips you might get!  Thank you for giving your time to do this.  -- JB Manton 

Very informative class. Dr. Kuperways was engaging and funny -- Paloma Garcia 

I just wanted to say thanks for throwing such a great class -- Marc Rosenberg 

Roger is a pro -Evan "DJ VES" Solomon

Thank you for a very interesting class.  Lots of good topics, insights, experiences shared. It was really great. Of course I look forward to attending the next one. -- Lucy Torres 

As usual it was very interesting and I learned some valuable insights -- Fay Julia Meyer 

Thank you very much for the helpful seminar.  You will certainly see me again at another of your events -- I can see that you have a lot of wisdom to impart! -  Lauren Lambert 

Awesome Master Class! -- Gabby Lovve 

This class was soooo informative. I walked away with a lot of tips and information . Looking forward to the next workshop for more! -- Linda Dixon 

The class, I thought was great! Guidance - tips - references - take action - exercises - jam packed full of great concepts. --- Aideen Sinnott 




















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