Cold Calling Training - Lectures
Bringing more sales and new business is the most important goal for a company. With the right techniques, 'Cold Calling', which is the critical art of opening new market opportunities will produce more prospects and business then you thought possible. How? Compared to advertising, direct mail, email, public relations, existing clients and referrals, cold calling will produce the highest ROI.
On average, the response rate of conversations when cold calling is 33%. Its closest neighbor in outbound marketing is traditional direct mail, with a whopping 1% to 3%; forget about email responses! When it comes to prospecting for new customers, your salespeople would rather have a root canal, because Cold Calling is one of the most difficult tasks they need to do. The fact is, with the right system, anyone can generate new business. Unicon teaches step-by-step innovative and comprehensive methods to get the skills, tools, techniques and strategies needed to bring qualified leads and appointments.
Break your sales people's resistance to cold calling:
- How to get around gatekeepers and assistants
- How to prepare the calls
- Best time to make callsWhen to leave a voicemail
- When to send emailsHow and when to follow up
- Not using sales scripts
- How to use the web with the calls
- How to keep track of the calls
- How to select the best list
- Best methods to secure appointments
- How to ask the right questions to the prospect
- Why should they select your product or service
We will take your salespeople on an exciting journey into realizing their full potential which will provide your company with an edge over your competitors. Now, your salespeople no longer have to push, manipulate, or rely on generic selling techniques and memorize gimmicky closing tactics that have lost their ffectiveness.
Coaching is given via Skype, telephone or on-site.